Lori Greiner on eight years of Unique Creations at QVC


Lori GreinerA prolific entrepreneur and innovative designer, Lori Greiner and her Unique Creations have been with QVC for eight amazing years. After transforming her first business idea, a jewellery organiser, into a multimillion-dollar brand, Lori has gone on to create over 350 exciting, stylish and functional products, many of which you can find here on QVC – look out for our upcoming launch of Lori's book on entrepreneurship, 'Invent it, Sell it, Bank it!' Lori is also famous for appearing on the US TV version of 'Dragon's Den', 'Shark Tank', where she backs potential entrepreneurs, helping them turn their ideas into businesses.

As Lori's Deluxe Weekender bag will be our Today's Special Value offer on Tuesday, we caught up with Lori herself to talk about what she loves about this stylish bag, what led her to 'Shark Tank' and her eight amazing years with QVC…

Shark TankHow did you get involved with the TV show 'Shark Tank' and what inspired you to be on the show?

The producer had found me and asked me to be on the show. I was supposed to be in the first season, but due to the unfortunate timing of my mom passing away, I was not able to commit. We stayed in touch and I came back on the show for season three and we are now in our fifth season and it is the most watched show on Friday nights!

Being on 'Shark Tank' is a natural extension of what I was already doing. Helping aspiring entrepreneurs grow their businesses and companies. I can really relate to the entrepreneurs that step into the tank since I was once in their shoes. I love being able to help people make their dreams come true!

Aaron and Lori with their spongeWhat are some of the best discoveries you've made on the show?

I’ve invested in many successful products on 'Shark Tank'! The most successful business in 'Shark Tank' history is The Scrub Daddy, which will be launching in my QVC shows this week in the UK! It is the most AMAZING sponge and I know it will become YOUR favorite sponge too!

It turns soft in hot water, hard in cold water, holds no odours and even smells good!! Plus, it’s a smiley face, so what’s not to like?! Here’s Aaron (the inventor) and I. 


Lori promoting her bookTell us more about your newbusiness book, 'Invent It, Sell It, Bank It!'

People have been asking me for years to write a book and now seemed to be the right time! I really wrote this book to help you! 'Invent It, Sell It, Bank It!' is a hands-on step-by-step guide on how to take an idea and turn it into a million dollar reality!

I share all my secrets and stories about my journey as well as exclusive behind–the-scenes at 'Shark Tank' and QVC. My book shows readers how anyone can:

-Turn their idea into a reality
-Become their own boss
-Make your 1st million
-achieve financial freedom
-Plus to-do lists to guide you along

It’s a step-by-step guide you can’t live without, if you have an idea and don’t know what to do next. From concept, to prototype, market research, funding, manufacturing, packaging, retail stores TV selling and more! I guide you every step of the way! Even if you don’t have an idea, my book will help you succeed in your everyday life by teaching you how to think, act and believe like an entrepreneur, which will make you shine!

Lori Greiner Weekender bagThe Deluxe Weekender Bag is our upcoming Today's Special Value offer – why do you love this bag and what makes it unique?

I made this bag for me, since I’m always travelling!! It is the best bag because I’ve designed it to hold A TON, but it takes up a very small footprint, so you can still fit it in the overhead compartments on the plane. Plus, I’ve included a clear, snap-in toiletries case that is leak proof and can hold your full size toiletries and hang from the bag or back of a door, which is great when you have little counter space. It has a telescoping handle and 360 degree turning wheels for easy travel!

Don't forget to join us on Tuesday 6th May for the Deluxe Weekender bag TSV from Lori Greiner!

See the full Lori Greiner range

Find Lori Greiner on Facebook, Twitter and Pinterest

1 Comment

  1. veronica McNeely May 5, 2014 at 12:26 am -  Reply

    I would like to say thank you. I had lost the key to my free standing jewellery cabinet purchased many years back. I requested a replacement key and have just received the same. I have not been able to open the cabinet since december 2013 when I locked it and hid the key before going on holiday.

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