July’s pick – brand new from Laura Geller


Laura Geller launches exclusively with QVC UK a new foundation for July’s Product Of The Month.

This foundation is following on from the success of the much-loved Balance n Brighten Baked formulas. What Laura and the international team have managed to do is to develop a new recipe which starts with the baked Balance n Brighten pigments that are then taken through further advanced steps involving then crushing and wrapping in natural oils like olive oil, and plant extracts such as Centella Asiatica, to create a very luxurious, rich-textured foundation incorporating the colour-correction that you know and love from the Baked range.

The finish on the skin changes as you use it – the colour in the bottle and the colour that you first put on is not what you will finally end up with. For example, as you massage, either applying with your figure tips or with a brush applicator, the colour-correcting pigments release and this rich and luxurious moisturising foundation settles on the skin in its final colour-correcting tone once all the pigments have been released from the formula.


Use just one drop as a BB cream-type texture for a sheer, glossy modern finish to the skin, and apply powder or mattifyer just on key points like the forehead and nose. This new technology will especially be loved by dry, thirsty and dehydrated skin and also could be a favoured one in the winter months for anyone who suffers from weathered or sensitive skin.

The formula for me, although advertised as a full coverage, gives more of a sheer-to-medium coverage and if full is required you would need to build this up. This could be done easily by adding concealer or layering with your baked Balance and Brighten Original.

This foundation comes in a glass bottle. Don’t choose by what appears to be the colour in the glass bottle as this is not the final result shade. Remember, the pigment capsules will burst open on the skin and the colour correction will settle. Choose by the description of the shade that is closest to the skin tone.

A top tip: if you want to get it especially whilst making the saving of Product of the Month, but the texture is too rich for you in the summer months, save for the winter months when your skin will naturally be both dryer and more dehydrated due to cooler weather and change in climate.


  1. Andie Stephany June 26, 2015 at 11:51 am -  Reply

    I’ve used this for a while and love it. I do find it runs a bit dark – I’m medium in balance n brighten but light in this is perfect. Great luminosity for evening wear.

  2. sue redclift July 3, 2015 at 7:45 pm -  Reply

    Happy Birthday Alison, hope you have a wonderful day.

  3. barbara July 9, 2015 at 12:55 pm -  Reply

    alison please can you advise moisturiser for v v dry skin skin tone slightly lighter than nalintha (model) i have sligh darker patch above lips and pigmentation patches being a darker skin tone really struggle to get coverage that feels light but nourishing . currently use bbrown stick foundation as covers darker patches but feels heavy at times would appreciate your advice xxx

  4. Maria July 30, 2015 at 1:01 pm -  Reply

    Hi Alison, what shade would I need as I use “fair” in Balance and Brighten. Love all your shows! Xx

  5. Karen August 7, 2015 at 9:11 am -  Reply

    My sister hair goes really frizzy but she doesn’t brush it every day.

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