It’s hard to believe that it’s been five years since sisters Corinne and Louise first appeared on QVC, bringing with them their fantastic range of multi-purpose storage boxes and bags as well as their fantastic sense of humour. Long before the 5p carrier bag charge was in place, these ladies were ahead of their time in producing re-usable storage that’s super stylish as well as practical. No one can tell you the story of The Camouflage Company as well as these two dynamic ladies however, so over to you Louise and Corinne. Keep reading to the end for a fantastic competition that will help you to get organised!
We can’t quite believe it either, but this week we’re celebrating five years of the Camouflage Company appearing on QVC!
We knew that joining QVC would be a pretty steep learning curve. After all, it’s live TV and such an iconic brand and neither one of us wanted to let anyone – least of all ourselves – down. Our first appearance was at 10 minutes to midnight and, boy, were we nervous.
Waiting backstage in our glittery shirts it took a lot of concentration not to faint. But we took a deep breath and got on with it. That’s been our approach ever since. Whether you’ve got a splitting headache or you’re having a bad hair day, you just start talking, the time flies and it’s all good.
We design our products out of a need. That’s why Camouflage Company began with garden covers. The only ones we could find were bulky, rigid, dull, ugly, and stood out like a sore thumb. It was time for a revolution. So we reimagined storage as a mix of beautiful and practical solutions. We call it ‘utility chic’.
Our collections are chic, strong, versatile and lightweight: they enhance and streamline your life. They’re smart enough to leave out on display and flexible enough to squirrel away out of sight, camouflaging clutter.
Now we’ve got a new gem to share. Next week we’re introducing our brand new Loft collection, which marries Manhattan-style minimalism with classic good looks. It will control and care for your stuff, whether it’s in the home office, kitchen, bedroom, bathroom or anywhere you need to get creative about storage.
Bag it, box it, flaunt it! For us, that says it all. Camouflage Company storage works for home, garden and on the move. It goes where you go, so it has to look super-smart!
What’s next? In our next show we’ll be showcasing Botanical, an exquisite new design inspired by 18th century artist Ferdinand Bauer’s drawings of the flowers he encountered on an epic journey around Australia.
What’s it like to be part of the QVC family? It’s fun, and we’ve met some fantastic people. Everyone involved in making the shows – from the backstage crew to the presenters – is very professional and efficient right down to the finest detail.
To celebrate our 5th year with QVC, we’re giving you the chance to win a Loft Box and Caddy set together with a set of Botanical Foldaway Bags as pictured above. The competition is open until 3pm on the 9th February, and the winner will be announced on-air in the Camouflage Company show between 5pm and 6pm as well as contacted via e-mail. See the full terms and conditions here. All you have to do is answer the following question.
Which artist is the new Botanical design inspired by?
A) Andy Warhol
B) Ferdinand Bauer
C) Pablo Picasso
Best of luck to everyone!