Ruth Langsford

Getting to know Ruth Langsford


We’re excited to announce that the lovely Ruth Langsford has joined us here at QVC and will be sharing her favourite fashion picks in her new on-air show ‘Ruth Langsford’s Fashion Edit’, launching Thursday 16th February at 9pm on QVC. Ruth is best known for presenting ITV1’s This Morning with her husband Eamonn Holmes, as well as hosting popular daytime show Loose Women.

Read our Q&A to find out how she tries to stay fit and healthy, the beauty advice she used to ignore and who’s the better cook – her or Eamonn…

Describe your personal style

My personal style is classic with a modern twist. My ideal wardrobe would be full of great staple pieces – good trousers and jackets, and that dress that you know you can pull out and wear to most occasions, that’s not going to crease and will always be stylish. And then I’d like to add some colour with accessories – such as a handbag that’s the colour of the season.

Now that I’m in my late 50s, I think I know what suits me so I’m not a slave to fashion or a follower of fashion. I know what I can’t wear and I’m definitely more confident in my style than when I was younger. That doesn’t mean I don’t make mistakes though and the worst thing about my job is that you make them publicly on television! And you look back and go: “What was I thinking?” But it’s quite funny really!

Ruth Langsford

Who are your personal style icons?

I’m a big fan of Helen Mirren; she just has that edge. She always looks age appropriate, even though I hate that word, it’s true in this instance; she never looks like she’s trying to look younger but yet somehow always manages to look stylish. Think of that purple rinse she had or she might combine a leather jacket with a ball gown – she’s just really cool!

In terms of classic style icons, it would have to be Grace Kelly. I love that clean, preppy look – like a chino with a crisp white shirt. I never quite achieve that look; by the time I’ve sat in the car, it’s a creased white shirt or I’ve sloshed half my morning smoothie down my chinos!

What are the go-to items in your wardrobe?

A good pair of jeans is essential but I think most women need more than one pair as we can wear jeans to so many occasions these days. I like to have a good pair of dark blue evening jeans that you can wear with a silk shirt out for dinner, a pair of slouchy/boyfriend jeans for Sunday morning brunch and I also like a pair of black jeans; so that’s already three pairs!

You also can’t beat a Little Black Dress that you know always suits you, doesn’t go out of fashion and you can jazz it up with jewellery of the moment or a scarf in that season’s shade.

What do you love about QVC?

I’m so impressed by the number of high-end brands that QVC sells and all the well-known people QVC represent from Liz Earle, whose range I love, to Lulu Guinness handbags and Joan Collins make-up. I think if people haven’t shopped with QVC, they’ll be very pleasantly surprised.

The other thing I love is the enthusiasm of the presenters! One of my big beefs about shopping these days is that very few people know about what they are selling and at QVC, the presenters have done all that homework for you. You can see them using the product, explaining it and telling you why it’s good – and that would make me click and buy.

What are three key things you do every day?

Every day I make a juice to take to work. I like a green juice because the colour makes me feel healthy and like I’ve eaten my greens! I do believe that to eat healthy you need to do the prep so I put everything into the blender the night before and then blitz it in the morning.

I moisturise every day, morning and night; this is so important as I have very dry skin and the older I get, the drier it gets. I have to say, QVC have some great brands for the more mature skin; Elemis are fantastic along with Gatineau and Decleor.

Lastly, I walk my dog Maggie every day. I would rarely have just gone for a walk but having a dog has made me get out there in the fresh air and now I really look forward to it. I’ve made it part of my keep-fit regime as I’m not a natural gym person or even a natural exercise person! It’s harder in the winter but it’s now all about the downtime. I take my phone with me but it’s only for emergencies and to share that I’m doing my 10,000 steps as part of the Fitbit challenge with everyone on Instagram. It’s nice because we all encourage each other to do our steps and get some exercise!

Ruth with her dog MaggieSmoothie ingredients

What’s the best piece of beauty advice you’ve ever received?

The best piece of advice, which I completely ignored, was from my Mum telling me to stay out of the sun. I wish I’d listened to her! My Mum’s a redhead so she couldn’t really go in the sun but now she’s 85 and has really good skin. I fried myself a lot in my youth. I can’t believe the things we did, like putting olive oil on our skin and lying on black bin bags because apparently it attracted the sun!

I’m now covered in moles, which worry me so I’m always having them checked. So, that’s a really good piece of advice, especially for young girls. And now there are so many great fake tans that we didn’t have when I was growing up – I definitely fake it now!

Another piece of advice that I don’t always follow, even at my age, is to always take off your make-up. Most nights I do but there is the odd night when I’ve had a late night and I don’t – I’ve even been known to go to bed with a full face of studio make-up before! When you wake up the next day, it feels so disgusting. But, you know, it happens…!

How do you try to keep fit and healthy?

I keep fairly fit and healthy but I really don’t want to become obsessed with it and I don’t want it to take over my life! I like healthy food and I like to cook, and the two go together very naturally. I could always do better and I’m always half a stone heavier than I’d like to be but I don’t lose sleep about it. I still care and I don’t want to be overweight or feel sluggish. My son’s only 15 and I feel a responsibility to keep fairly fit so I walk the dog and I do a bit of gym and that’s it really. I think it’s important to enjoy life and find a balance somehow.

Who’s the better cook – you or Eamonn?

Ha! What do you think? Eamonn can’t cook, won’t cook so it’s obviously me! It’s not because he thinks it’s something women should be doing in the kitchen; he’s always hugely complimentary about my cooking, which is really nice, so he’s great to cook for. He’s just never had to learn because his Mum had five boys and she saw it as her job.

It actually works very well for us because I’m very territorial in my kitchen and if he was in there too, it would probably be a disaster!

I’m quite a basic cook so my signature dish would be something fairly simple. I think I make a good spag bol; when my son has it at other peoples’ houses, he always says, “It’s not as nice as yours, Mum” which I love to hear, of course! I also love shepherd’s pie and my Mum makes the best one in the world, with mine a good second.  I also make very good gravy, if I do say so myself, and it’s always my job to make it at Christmas, no matter who’s making the Christmas dinner.

Ruth in her kitchenRuth's homemade soup

If you were on a desert island, what three items would you want with you?

Mascara 100%. I look like someone has dug me up if I’m not wearing mascara and people always ask me if I’m ok! So although I can go without make-up, I can’t leave the house without mascara.

A good moisturiser would be my second item. And my third would be an iPod because I love music! I also love the old fashioned record players. I got rid of all my old records and it’s killing me because vinyl is suddenly really trendy again! I had the most fantastic collection, which I dragged around to every house I moved to, and the last time I moved I thought it was ridiculous to keep them just to go in the loft so I got rid of them. My son Jack now has a record player and would have loved listening to them all!

Tune into Ruth Langsford’s Fashion Edit on Thursday 16th February at 9pm


  1. Wendy February 1, 2017 at 10:29 am -  Reply

    Good Luck Ruth. Love watching you and Eamonn, now look forward to seeing you on QVC.

  2. Kathie Downes February 1, 2017 at 11:10 am -  Reply

    I look forward to watching Ruth on QVC, I am a fan of Loose Women and this morning. Ruth always dresses really nice and knows what suits her..I am now 66 and love fashion but never sure what suits me at my age, so will be interested to receive ideas and advice..thankyou Q V C.

  3. Sandra hogan February 1, 2017 at 12:26 pm -  Reply

    Really looking forward to the new show with Ruth xx

  4. Shirley cummins February 1, 2017 at 2:52 pm -  Reply

    So very please RUTH Langsford is coming to qvc I think she’s brilliant. So very stylish always looks perfectly turned out and her hairstyle is amazing. Love watching her on loose women and really makes me laugh on this morning. Bet she has a wicked sense of humour. Will be watching. X

  5. Roisin February 1, 2017 at 4:39 pm -  Reply

    Good Luck Ruth you will be brilliant !!! Love QVC and can’t wait to see you on there .

  6. Christine February 1, 2017 at 5:20 pm -  Reply

    Good luck on your new venture. Love you both on This Morning. Hope your not leaving.
    Take Care

  7. Ann Rosso February 1, 2017 at 5:21 pm -  Reply

    Hi Ruth
    I was very interested to read your blog as I heard one of the presenters mention something was happening soon .
    I can’t wait to see you on QVC in a fortnight.
    I’m a few years older than you(63) but I think you always look great ,very stylish and youthful,I also love your hairstyle and colour.
    I love watching you and Eamon on this morning and loose women .i am registered disabled due to an operation I had when I was 21,so I don’t work anymore or get out till the weekends with my husband in the car . I love shopping for clothes and try to keep myself active in the house,cooking and cleaning and doing what exercise I can.
    I’m really looking forward to seeing you and your fashion on qvc.


  8. Veronica February 1, 2017 at 5:50 pm -  Reply

    Welcome to QVC Ruth. Looking forward to your first will be great to have someone of a similar age doing fashion. Good luck x

  9. Anne February 1, 2017 at 6:33 pm -  Reply

    Ruth is a gem so glad she is join an already fabulous crew
    Ruth always seems so normal
    Good luck

  10. Christine milnes February 1, 2017 at 6:44 pm -  Reply

    I will be watching marked my diary to remember love you on this morning and loose woman.x

  11. Amanda Mason February 1, 2017 at 7:13 pm -  Reply

    Hi Ruth Great news that we will see you on QVC. Looking forward very much to your first show, I will be watching. I have grown up watching you on TV. I am from Somerset so I saw you when I was growing up on our local TV in the south west.

    Good Luck

  12. Siobhan Mc Laughlin February 1, 2017 at 7:20 pm -  Reply

    Hi Ruth can’t believe you are joining qvc. I have been a member for about 20 years l just love it. Hope you are not leaving this morning just love you and Eamonn. All the very best xxx

  13. Maureen Kirton February 1, 2017 at 9:03 pm -  Reply

    You’ve really spoilt my day by announcing she’s coming on QVC. Will be turning the channel off when she is on.

  14. ilona herring February 1, 2017 at 10:45 pm -  Reply

    I am looking forward to this. Ruth is amazing

  15. Colette OHalloran February 1, 2017 at 10:52 pm -  Reply

    Looking forward to viewing Ruth’s new shows.please continue to post date and times updates.

  16. Kim Rice February 2, 2017 at 6:39 am -  Reply

    Great news looking forward to watching Ruth she always makes me smile when she puts Eamon in his place.
    Will be watching on the 16th but then again I watch QVC all day my partner has now got the bug and keeps saying why don’t they sell more for men like shoes or country wear and not all gardening and do it yourself items.
    Good luck Ruth.

    Kim Rice

  17. patricia bird February 2, 2017 at 11:21 am -  Reply

    Good luck Ruth on joining qvc look forward to watching

  18. Jan coles February 2, 2017 at 8:13 pm -  Reply

    Looking forward to the show Ruth, good luck!

  19. marilyn jones February 2, 2017 at 8:22 pm -  Reply

    QVC is about to get even better!
    Ruth is FABULOUS!!!
    looking forward to seeing her new venture unfold on screen
    congratulations Ruth and I will definitly be watching.

  20. julie scott February 3, 2017 at 6:52 am -  Reply

    will watch Ruth with interest. Maureen Kirton – no need for it.

  21. Jill February 3, 2017 at 10:56 am -  Reply

    Good Morning Ruth. So pleased you have decided to join the team at QVC. You have a great personality and smile. I’m watching you on This Morning along with Eamon! So funny. Good Luck with your new show and please bring us lots of your stylish clothes, jeans and accessories too.
    Best wishes Jilly XX

  22. Anne Smith February 3, 2017 at 1:44 pm -  Reply

    Looking forward to you coming to QVC you are such a stylish beautiful lady a great addition to QVC x

  23. Patricia Storey February 3, 2017 at 5:11 pm -  Reply

    Well what a coup, Ruth Langsford presenting on QVC!!!! Well done for attaing such a high profile lady who has charm, humour and a great style in fashion. Cannot wait to see her first show. Good luck you all.

  24. june February 3, 2017 at 8:19 pm -  Reply

    looking forward to seeing Ruth, I’m liking her style comments , so looking forward to see what she has in store.x

  25. linda giles February 4, 2017 at 5:43 pm -  Reply

    hi, i to cannot leave the house without mascara, i dont wear lipstick and seldom foundation but i have dark brown eyes and short eyelashes so mascara is important to m

  26. Ali carr February 6, 2017 at 6:25 pm -  Reply

    Good luck on qvc with your fashion rang. Can’t wait to see it x

  27. Sylvia Davenport February 9, 2017 at 11:51 pm -  Reply

    I Love whatching This Morning and looking forward to whatching you on QVC always buy my clothes from QVC .

  28. Barbara England February 11, 2017 at 9:00 am -  Reply

    Good luck Ruth, so pleased you are coming to join our lovely QVC family, I am sure you will enjoy every moment, I have been with QVC for over 20 years now and it is amazing in every way.
    I love watching you and Eamonn on this morning, your so funny !! I normally record the show and look forward to seeing you when I get home.
    I will be recording you on your debut, you have fun and I am sure you will be ‘hit’
    Very very best wishes !!!

  29. Susanne February 11, 2017 at 9:19 am -  Reply

    Thrilled to hear that Ruth will be joining QVC for a fashion edit – very stylish lady and certainly looking much younger than her years. To me, she’d look better ditching those jackets she wears over nearly everything: that style went out years ago and is actually very ageing because she’s continually pulling it across her chest (watch and you’ll see). She looks gorgeous in dresses, a blouse and trouser combo, or a long-line tunic as she sometimes wears on ‘Loose Women’.

  30. Antoinette Browne February 11, 2017 at 7:32 pm -  Reply

    Ruth I am so happy that you are joining qvc. Can’t wait to see your collection. Good luck.

  31. Anne Lydon February 12, 2017 at 4:16 pm -  Reply

    Well done Ruth. Really looking forward to seeing your show on the 16th. Enjoy watching you & Eamonn on a Friday. X

  32. Tracy furlong February 13, 2017 at 7:48 am -  Reply

    Very excited to see Ruth joining qvc x I think she is amazing and look at her as my icon she has a natural look about her which I’d love formyself . Also we both have Irish husbands lol

  33. Annie February 13, 2017 at 9:03 am -  Reply

    Not a real lover of this lady,love everyone that’s already on qvc.loose women and this morning is enough for me

    • Laura March 2, 2017 at 3:45 pm -  Reply

      Hi I agree ruth Langford is not a fashion expert in any shape or form I will not be watching when she is on ,its bad enough watching kathy Taylor

  34. tracy February 13, 2017 at 12:36 pm -  Reply

    So so excited that you will be on QVC ! You always look so lovley Ruth and im so hoping that you will be showing us some casual/ weekend clothes choices, love watching you, you are such a classy lady and so down to earth and so funny, cant wait to see your choices.

  35. Karen Beaumont February 14, 2017 at 2:55 pm -  Reply

    So glad to see that Ruth will be joining QVC. I feel it will help people realise that TV shopping channels aren’t naff or something to poke fun at but really do have some fabulous top quality brands. My friends and family tend to make a joke that I like to shop on QVC but I often receive compliments on things I’ve purchased and now they all want to know where I have bought my cozee home bedding as they all want it too!
    So a big warm welcome to Ruth, I’m sure she will raise the profile of QVC

  36. Jill February 15, 2017 at 9:55 am -  Reply

    Hi All
    Reading some of the comments above, some positive some less so. Why do people have to be so negative. I appreciate everyone is entitled to their opinion but why do people have to be nasty.. Live and let live- Ruth hasn’t even been on air yet….

  37. Anita February 15, 2017 at 2:13 pm -  Reply

    Hope all goes well nice to have someone in late 50s doing the modelling!!? Best of luckx

  38. Karen Snowden February 15, 2017 at 2:56 pm -  Reply

    I am so please for you Ruth and Good Luck and I am looking forward to seeing you tomorrow .

  39. Jackie Taylor February 16, 2017 at 5:31 pm -  Reply

    Lovely news. I am a big fan of Ruth on this morning. She will be an asset to QVC.

  40. Jennifer Blagg February 16, 2017 at 5:36 pm -  Reply

    Jenny Blagg February 16 2017 at17.26 pm good luck Ruth you’ll fit in very well, will be watching at 9pm

  41. Novi February 16, 2017 at 6:57 pm -  Reply

    Well done Ruth looking forward to watching you on Q . V . C Love your style and love watching you on this morning and Loose women x

  42. Angela February 16, 2017 at 6:57 pm -  Reply

    Good Luck Ruth – well done.

  43. Lesley Wilkinson February 16, 2017 at 7:51 pm -  Reply

    I have shopped with Q.V.C for over 10 years. My mates at work laugh when I tell them I have bought this & that from QVC, but I say to them you don’t know what you are missing! I am pleased that Ruth is joining a wonderful company who I love.

  44. ANNE JEFFRIES February 16, 2017 at 9:15 pm -  Reply


  45. Rosalind Green February 16, 2017 at 10:01 pm -  Reply

    Well done Ruth really enjoyed show, lovely choice of clothes. Looking forward to next week 🙂

  46. Joan February 16, 2017 at 10:29 pm -  Reply

    Loved the show really liked all of your picks looking forward to the other 5 shows

  47. Ann Murray February 16, 2017 at 11:10 pm -  Reply

    Hi Ruth just back from hol and have missed your QVC debut tonight….hope it went well, quite sure it would be as you are such a natural on the tv.good luck…love and best wishes to you! Ann xx

  48. Janet February 19, 2017 at 10:54 am -  Reply

    Where can I find the necklace that you are wearing in the tv add .

  49. Sally Crookes February 20, 2017 at 10:19 am -  Reply

    Love you and your style Ruth. I will be watching. Sally xxxx

  50. Linda Russell February 23, 2017 at 9:51 pm -  Reply

    Really enjoy watching you Ruth you have good dress sense just what qvc needs

  51. Linda Campbell February 23, 2017 at 10:38 pm -  Reply

    WOW ! QVC has certainly struck gold having this brilliant lady on their shows. What a joy to watch. So down to earth with no airs and graces and such style and elegance! Please hold onto her QVC!

  52. Rosemary Brown February 23, 2017 at 10:59 pm -  Reply

    Another brilliant show Ruth! It’s lovely the way you describe the outfits you have chosen and how you can change the looks. QVC shopping is the easy way to shop and to be able to try on and return if not satisfied is brilliant. Thank you, carry on the good work. Rosemary.

  53. Maria Wilson April 1, 2017 at 5:34 pm -  Reply

    I have really enjoyed watching Ruth on QVC. She has a great way of presenting and talking about fashion. Her fashion choices are very modern and stylish and have the look of exclusive boutiques. I am looking forward to her next visit already.

  54. Sally trenerry April 18, 2017 at 6:47 pm -  Reply

    Hello Ruth,many congratulations on your show I’ve watched you on t.v for a good few years once you where on our local t.v.station in Plymouth, great to be seeing you

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