What is it that makes us British?
Chats about the weather?
Fish and chips?
Queuing…..? ( not my best skill!)
Apologising (even when we have nothing to apologise for)?
The answer us all these things and so many more, oh and of course… drinking copious amounts of tea! The British response to most things good and not so good, let’s face it the soothing calming effect that putting the kettle on is undeniable and possibly unreplicated… though a glass of wine can soothe and calm me in a rather similar way!
The custom of drinking tea dates back to the third millennium BC in China and was popularised in England during the 1660s by King Charles II and his wife don’t you know! There are many versions and variants in tea making, would you not agree? I for one am a tea bag in, swished immediately round and removed before you can say “half a sugar please”, whereas tea with a drip of milk, so orange it must stain ones innards is favoured by my friend Carol Ann. Amanda and Nancy on the other hand waft the tea bag in the air I suspect… the tea should be renamed a cup of hot water with milk… Linds and Katherine oh and Miss Jackie Kabler are Earl Grey all the way. Oh we are all such different creatures!!
Interestingly, a Dr Stapley of Loughborough University established that putting the milk in after the boiling water causes the milk to heat unevenly (as opposed to pouring the water on top of it). This causes the proteins in it to denature, or in laymens terms, lose their structure and glob together thereby affecting the taste (by the way who or what is laymen anyway..?!! ) Well who’d have thought it! Science has spoken!
Enough already, this blog is NOT about tea! But about all things quintessentially British which leads me nicely into a clothing (well actually, homewear, bedding, eyewear AND wellie boot) brand – got it yet? A brand who began essentially in the fields of Britain 25 years ago and with colour, print and design offer a distinctive and unique twist to their customer. And guess what – WE ARE THEIR CUSTOMER!!!
Launching with moi at 9am this Sunday, ladies and gentlemen I give you… Joules!
Currently sporting the Skinny Stretch Joules Denim, size 12 jeans (Maddie’s just said “I love those jeans on you Mummy” and in answer to the inevitable grimace from me re me in jeans, continued with “you look sooo goood in them”. Love that girl.) I teamed the jeans with the classic striped Joules top making me just crave Aldeburgh and Southwold like crazy (see last blog!). The dress I’m wearing above is such a fantastic piece as well.
I’m loving the utter softness of the fleece of this jumper, which with its cheeky mustardy yellow extra stripes is a perfect addition to this autumnal weather, for me it satisfies my nostalgic desire to revisit all that was fleecy soft and adorable about the kids sweatshirts I dressed them in when they were weeny, always wishing I too could indulge in one for me, the big girl (who will always be a little girl inside).
So many of my friends have delightedly shared “I LOVE Joules” and “we are a total Joules family” when I told them Joules was coming to QVC and that’s what it’s all about for Joules, this uniquely British Brand. It’s a family brand that allows those precious hours at leisure, be it big old roast dinners after a walk to the pub (that way you deserve it more), fun time with the family, happy weekend moments in clothes that are built to last, that are ‘rough and tumble ready’, those timeless quality classics which hold unexpected surprises… that’s Joules. And to quote Tom Joules “We are not a serious business but we are serious about business” love that!
Thank you Lindsey Brook Photography www.brookphotography.co.uk for stopping what she was doing today and allowing me to cavort gaily in my Joules outfits whilst she captured these great shots (lucky for me she’s one of my besties!!)
Hair and make up by… me!
Join me at 9am and let your fellow Joules lovers know QVC is the place to be.