Chloe 2

What does beauty mean to you?


I was recently criticised by an acquaintance of mine for being so passionate and immersing myself so much in skincare, fashion, make-up and beauty. They believed that it was all very unnecessary and that we should all be completely happy to be natural. I listened intently and digested everything they were saying before I formulated my own reasons to counter their point of view; the healthy debate got me thinking.

According to most dictionary meanings (this is slightly paraphrased)… Beauty is the quality of being pleasing, especially to look at, or someone or something that gives great pleasure, especially when looking at it.

The emphasis appears to be on the way we look, but we all know that beauty means way more than this. My view of beauty is that it’s down to a person’s perception, what one person finds beautiful is different to the next, each to their own.

In fact I think ‘Beauty’ involves an interpretation of what we see, beauty is in fact our feelings about what we look at and this differs for everyone. My friend went on to add that beauty products and make-up are simply a mask that helps us hide ourselves from other people; I couldn’t disagree more. Beauty is about a feeling that we can’t describe that comes from within, it’s a little bit similar to confidence and there’s lots of things we like to do to help us to feel at our best. For me beauty is all about the ability to optimise what we have so that we can feel our best. If we take care of ourselves to the best of our ability we have pride in our appearance and we aim to preserve what we have for longer.

Elemis collection

We do lots of things to make us feel more beautiful or to put it a better way, feel good about ourselves. Here at QVC as you know we have many products to help us feel better and make the most of our appearance whether it’s clothes or fashion  and in fact here at QVC we even have our own ‘Beauty’ channel.

As we grow older we know our appearance changes, our bodies change too and luckily we become wiser with that. Thankfully we are able to realise that beauty comes in many ages, shapes and sizes. My Dad still has the view that my Mum is the most beautiful woman in the world even after being together 50 years, because beauty is also in the eye of the beholder.


The point is that how we see beauty and define it not only changes from person to person, but our idea of what is beautiful changes with age. Beauty is not about the way we look on the outside but how we feel on the inside. Ultimately we are all beautiful in our own unique ways and however you want to bring that out of you is entirely up to you.

So I ask you, what does beauty mean to you?




  1. Melissa Lane October 20, 2015 at 8:06 pm -  Reply

    Hello Chloe, beauty means many things to me but all extremely important. I find beauty in things I look at and in things I hear and even smell. When it comes to myself, I want to be beautiful in a holistic way. I want to make the most of mind, my creativity, my body and the way I look. The skincare routines and hair and makeup products I use, I do so as it pleases me. I am not trying to change who I am or mask who I am, just invest time in myself the same as I may read to make the most of my imagination or study to improve my brain.

    Those people who do not feel good doing those things will find other things that make them feel good and that is their prerogative. I love the saying, do more of what makes you happy and if a beauty ritual does that, then bring it on.

    Lots of love, Melissa xxx

  2. Chloe October 21, 2015 at 11:07 am -  Reply

    Thanks Mel. As with everything it’s always each to their own. We all have different ideas of beauty & happiness and these differences are what make the world so diverse. We should embrace & celebrate differences. Xx

  3. Bev taylor October 30, 2015 at 9:18 am -  Reply

    Couldn’t agree more Chloe. It’s lovely what your dad said. After 33 years my hubby says the same about me….. Maybe he should have gone to spec savers lol! But seriously we do all change and
    Making the most of our appearances helps us to feel better about ourselves. …young or older. QVC Has helped me to keep a good skin at 57 because I simply couldn’t afford the level of skincare I get if I had to rely on the shops!

  4. josephine November 6, 2015 at 6:36 pm -  Reply

    to me…….beauty is one’s perception of that inner radiance that shines out when one has made an effort in one’s appearance, beauty is also a manifestation of inner kindness!

  5. Sally Anne December 15, 2015 at 10:50 pm -  Reply

    “The beauty of a woman is not in the clothes she wears, the figure that she carries or the way she combs her hair. The beauty of a woman is seen in her eyes, because that is the doorway to her heart the place where love resides. True beauty in a woman is reflected in her soul. It is the caring she lovingly gives, the passion that she shows and the beauty of a woman only grows with the passing years.” Audrey Hepburn. True, but I also use bareMinerals.! X

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