We recently caught up with the designer behind the brand Ouida Oliver, who tells us more about the dress, the design and her inspiration.
Being the design director @ Team Ronni Nicole is an exciting and exhilarating position. I love my job!!! Creating comfortable, chic, affordable clothing for modern women is a dream come true. Our TSV is a variation on one of our best-selling styles of last summer. It was in solid jersey and we decided to find a beautiful rose spring print to bring it up to 2011.
I love the abstract rose print on this dress – black and white with a pop of colour is a classic combination that you can wear for years to come. The gentle criss-cross neckline and a bodice shirred into a subtle oval of black jet beads makes this dress a phenomenal fit.
This beautiful dress is flattering to a multitude of shapes and sizes and is made in our classic jersey fabric so it's easy to pack for a holiday and can be hand washed. When co-ordinating a collection for each season I take into consideration what the major trends are in worldwide fashion.
Prints, colours and silhouettes are all a reflection of what is happening throughout all areas of fashion at the moment. Watch out for more beautiful placement and border prints in bright pops of colour, as well as more exciting trims on dresses, maxis, tops and trousers this summer!
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