Starting in May, ITV viewers will be able to watch bite-sized segments of QVC shows on ITV1’s brand new TV shopping destination ‘The Zone’. For the first time, viewers will have access to QVC’s vast range of expert advice, top brands and quality products on terrestrial television.
The Zone provides ITV viewers with a fun new place to shop and play. ITV1 has teamed up with QVC and leading TV gaming company Netplay to bring its viewers the best in home shopping and TV gaming, live and direct to their living rooms.
As part of ‘The Zone’, QVC's live shows will include everything from well-known brands such as Bose, Hewlett Packard, Birkenstock, Bobbi Brown, Samsung, Liz Earle and L’Occitane; to celebrity brands such as Lulu and Joan Rivers. Celebrity faces to watch out for over the coming weeks include Lulu, Jemma Kidd, Lulu Guinness and Kelly Hoppen.
Also, look out for top TV presenters and real life couple Michael Underwood and Angellica Bell, who will present ‘The Zone’ together with a team of other ITV1 presenters.
‘The Zone’ launches on ITV1 on Thursday 20th May, broadcasting live for two hours every night after midnight.