Calling all Stila fans! This fun cosmetics brand is back on-air on Saturday 12th July with brand new guest and Brand Ambassador Sascha Jackson. Read on to find out more about the brand and Sascha herself!
Stila was created with a vision to help every woman look like the absolute best version of herself, without compromising what makes her special and unique. As a brand, Stila understands that when we all try to look like someone else, we all end up looking the same – the very opposite of stylish.
Putting this philosophy into practice, the first Stila make-up collection was imbued with a sense of individuality and innovation. Recyclable packaging broke all the rules of the time, but reflected Stila’s values and respect for the earth. Lipstick shades were named for cherished friends.
Clean, fresh illustrations of the Stila Girl allowed every woman to picture herself wearing the products instead of aspiring to be or look like anyone else. And because this was a professional make-up artist brand, only the highest quality ingredients were used, and Stila rapidly became famous for multi-use products and innovative make-up.
Stila was fresh. Stila was fun. Stila was revolutionary. And it still is. This year is Stila’s 20th anniversary, and the brand is going from strength to strength.
Sascha completed her make-up artistry course at one of London’s top make-up academies in 2009, and embarked on a successful freelance career, working on industry photo shoots and music videos, and building up a huge bridal clientele.
She then moved to one of the top French make-up houses and joined Stila in 2013, to become a Stila Pro-Artist. She is very proud to have been recently appointed Brand Ambassador, representing Stila at PR and media events, and she’s delighted to have become the fabulous ‘face’ of Stila on QVC UK.
Sascha’s must-have products
- Stay All Day Waterproof Brow Color pen (pictured left) – this creates a very natural, long wearing brow- and its waterproof!
- One Step Correct – a long-wearing primer and colour corrector with anti-ageing properties too.
- Convertible Color Lip & Cheek Stain – it's a gorgeous creamy colour which gives natural radiance – great for your handbag as can wear it on your lips too.
- Stay All Day Liquid Lipstick (coming soon) – in Fiore is my favourite. It features amazing colours, a beautiful matte finish; it stays on all day, and doesn’t dry the lips.
- Always use a primer like One Step Correct (pictured left) – because it will smooth the skin, even the complexion and prepare your skin for your make-up.
- When using products like foundation, use a small amount at a time – you get a better, smoother result and it’s always easier to add more.
- Use sweeping motions when applying complexion products – either using fingers or a brush.
- To brighten eyes or enhance eye shape, run a nude eyeliner along the water line – this will give a bright-eyed look.
- If you want to make your lashes appear thicker and fuller without overdoing it with mascara, run Smudge Stick Eye Liner in Stingray along the upper lash line. This will give your lashes the appearance of instant volume and thickness.
- One Step Correct – a unique primer that includes THREE colour corrects, anti-ageing properties and a non-greasy formula.
- CC Cream – turns from colour correcting green to a medium coverage tone, this cream then adapts to create a beautiful satin finish. It has an SPF20 and six shades.
- Convertible Color Lip & Cheek Stain – these gorgeous fresh colours (left) are lightweight, long lasting and add radiance to cheeks and lips. Winner of the Instyle award for best cream blush for nine years running.
What's coming up?
Stila cosmetics are always on trend with their collections and new products. For Fall 2014, our most exciting launch is our newest mascara called Mile High Lashes (coming soon). This amazing do-it-all mascara gives everything you need in a mascara; it volumizes, lengthens and curls.
The buildable jet-black formula covers lashes seamlessly for bold, lush volume and dramatic length that won't smudge, budge, clump or flake. The patented brush gently wraps lashes from root to tip for uniform and continuous coverage of each and every lash. Perfectly coated, lashes are left looking lengthened and intensified, while the flexible hold formula leaves them soft and supple.
Look out for more from Stila.