Spotlight on Italian Jewellery Final_00159

Italian jewellery: under the spotlight


If you’ve been exploring our Jewellery Lust List you’ll have seen that classical Italian jewellery in particular is en vogue this season, and we’re putting on a special two-hour show this Saturday from 5pm featuring a variety of brands to showcase some of the best that QVC has to offer.

Among the brands featured will be Murano Glass, Bronzo Italia and Veronese, and we’ll be joined by experts from each brand to guide you through what makes each piece so special.

We asked them to send over a little information about themselves and the brands they work with so you can get better acquainted in advance:


Francesca pictured with hair stylist Sergio at QVC Italy

Francesca Randazzo, Murano Glass (pictured above with hairstylist Sergio at QVC Italy)

Francesca Randazzo has more than 25 years’ experience within the jewellery industry, and is the founder of the company that makes a range of Murano glass jewellery for QVC. Her hometown is Arezzo in Tuscany, where the company has been based since 2009, during which time it has grown into one of the world’s foremost suppliers of Murano glass jewellery. The beads are created with the lampwork technique, the oldest of all methods, which today uses heat from an oxygen torch with a flame that reaches temperatures of 1100C.

Every design incorporates Murano glass that has been handcrafted on the Venetian isle of the same name. Murano glass is an art form which takes time to create, and Francesca and her business have a close personal relationship with the leading artisans who produce the glass. The glass elements are then set in jewellery, with the entire manufacturing process completed in Italy.


Letizia La Mela, Bronzo Italia

After working in the fashion industry for six years, Letizia decided to explore the jewellery world in 1998, starting a long-term relationship with several Italian and international brands, sharing her experience in style and fashion as a consultant.

A very passionate character and an endless search for perfection have always pushed her to look for and develop new and challenging projects, while her continuous travels and exposure to the most important international jewellery fairs and exhibitions keep her updated on the latest market trends, keeping her abreast what today’s women look for in terms of style and beauty.

She’s now been working for 15 years as product manager of number of successful collections, including Bronzo Italia, which was introduced to QVC in 2013. Letizia carefully follows the creation of every piece, from the sketch to the intricate production techniques involved and the impeccable finishings.

Her passion for the goldsmith’s art makes for an excellent judge in the product development to the very last detail, to which she pays close and wholehearted attention.

ginetta with debs

Ginetta Martini, Veronese (pictured above with QVC presenter Debbie Flint)

Ginetta has worked with Veronese for over 13 years and been guesting on QVC for much of that time. We asked her what it’s like working with Veronese:

“I love working for Veronese since it is perfectly-made jewellery, entirely made in Italy and utterly precious (only silver and gold are involved). The collection has fashion jewellery prices but is entirely precious jewellery, so when I buy a piece for myself I know I am investing a small amount of money in something that will last for years and years.

“I am proud of the very Italian design and know the people who make the pieces, and I see the passion and skills they put in every single example. Whenever I go back to visit the craft workshop, I still wonder how they manage to combine, in jewellery pieces, the latest trends as well as the classic touch, so that every one become a ‘very trendy evergreen’.

“Wearing Veronese every day gives me a great satisfaction as a woman: I feel perfectly dressed in any occasion, I feel rich, I am noticed and admired, I am continuously asked about my jewellery by women and men I meet travelling; I feel free of wearing it every single day since, even if precious through and through, it has not cost me a fortune.”

Of course, these are just some of the elegant Italian jewellery brands we offer – you can shop online for Stefano Oro and Ti Sento, and we’ll be launching a new brand of Italian fashion jewellery – Roberto by RFM – on Tuesday 9th June at 2pm as part of our fashion day.

Inspired? Shop for Jewellery now.

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