Elemis expert relives her first day at QVC


Keeley from Elemis - 180 x 230 Hi everyone, it's Keeley Aydin here from Elemis,

I'm so excited to be celebrating Elemis' 15th Anniversary at QVCUK this weekend, we've got some great shows and products lined up for you. I haven't been here right from the start but I do remember my first day on air.

It was January 2001 – a new year and the start of my new career with QVC. I had just joined Elemis the December of the previous year and had been asked to go along to QVC for a screen test, really just to make up the numbers, but it was also a great experience for me also.

I was sooo incredibly excited as previously I had watched many beauty shows and was fascinated by the whole concept, and secretly had often wished that I would do something like that in the future.

I was amazed when I got the call to say that I had been successful and got the job! My first show was scheduled in for January. I was so nervous and was spending any free time practising my product descriptions in front of many family members and driving everybody mad!

When the day came I was up at the crack of dawn with my hair done, make up done and feeling so sick. I started on my journey to London - the traffic was horrendous and instead of what would normally be a two and half hour journey, three and half hours later I arrived in central London.

At this stage I was sweating, my once perfectly applied make up was now melting off. Immaculate hair was now frizzy and my heart was racing all over the place! I thought things couldn't get any worse but they did – I must have gone round the centre of London 15 times! I ended up leaving the car and jumped in a cab and headed straight to the studio as by now we only had 30 minutes 'til I was due on air. Normally you arrive two hours before a show!

I finally got to QVC, had the production assistant mic me up and straight on air I went. I was on air with Alison Young and she was amazing. She expertly put me straight at ease and all my long-winded explanations went out the window as each time I was ready with my lines the time went by in a flash. I don’t think I breathed for the whole hour in fact!

Now 9 years on I’m still absolutely loving being on air. It really is an amazing place and I have met some lifelong friends over the years in presenters, staff, other guests and many QVC viewers who have now become friends. It really is wonderful to be able to sit and talk about a brand I truly love.

Tune in for the Elemis shows on Friday at 6pm and 10pm, Saturday at 3pm and 11pm and Sunday at 12pm, 4pm and 11pm.


  1. valerie hoare June 23, 2010 at 1:59 pm -  Reply

    Keeley your the best congratulations you have done a great gob keep it up

  2. Deirdre Costello June 23, 2010 at 2:34 pm -  Reply


  3. TERRY June 24, 2010 at 9:11 pm -  Reply

    Love it when Keeley gets the giggles. Hope the producers don’t get too mad!

  4. AnnH June 25, 2010 at 9:51 am -  Reply

    Hi Keeley, Congrats on your anniversary. I was thrilled to finally get to meet you at the Bash in January, you are so knowledgeable and such a nice person. Keep up all the good work. Will be tuning in Fri, Sat and Sun. Then off on hols for me – I’ll give your regards to Turkey!

  5. Adele jenkins June 25, 2010 at 12:02 pm -  Reply

    I love my Elemis products and now have even got my mum buying them for me for presents.
    On the shows this visit could it be added into the shows which products are not safe when your pregnant, im 3 months pregnant now and im not sure what is safe for me.
    Please please please tell us on the shows.
    Thank you.

  6. Gwynnie Middlesex June 25, 2010 at 12:47 pm -  Reply

    I was lucky enough to meet Keeley in 2000 at a well know health spa and although I liked Elemis products I was another brand girl as I felt Elemis did not address anti-aging well enough. Keeley professionally accepted my view but said wait and see what Elemis are developing for the future it will knock your soxs off. Well she was absolutely correct starting with that terrifc gel mask for me. Needless to say that I am now a convert to the brand and on a good day get taken for a lady 15 years younger.
    Thanks Keely congratulations on all the years presenting Elemis nobody does it with your ease and style.
    Thanks Alison your knowledge is astounding but most of all you make me smile.

  7. Annie June 25, 2010 at 2:14 pm -  Reply

    Lovely to read about your life and family Keeley, your baby is beautiful. Keep up with the tips we love to get them, especially the order in which to apply and use products. So thank you very much. Is it possible to e-mail you with a personal query, it sounds from your blog as if people do?

  8. Rachael June 26, 2010 at 9:01 am -  Reply

    Elemis is the best – an absolute pleasure to use! Even though I already own 99% of the Elemis range, Keeley always gives such great tips in the shows, I’m glued to my TV all weekend! Thank you!

  9. Mrs s wood June 26, 2010 at 11:02 am -  Reply

    I love Elemis, and I love your programme , you always explain how best to use Elemis products which helps so much, So glad i started useing marine cream , my daughterloves it too, would love to know where your salon is Congratulations on your anniversary

  10. Tessa Molesworth June 26, 2010 at 11:59 am -  Reply

    Hi Keeley, Congratulations on your anniversary! I love your products and they have improved my skin enormously, especially the skin enzyme wash.Yor shows arevery entertaining and I love your tips. I buy all the TSVS!

  11. christine Mitchelson June 26, 2010 at 1:21 pm -  Reply

    Hi Keeley, so nice to read your blog. Met you at the January Beauty day, saw the lovely photos of your son underwater, fabulous. Remember me? I couldnt get my head around how small you were, you told me they had you standing on a box on the set. Love elemis products, my favourite are the resurfacing wash and Tri-enzyme mask. Have the cleansers and toners and eye products too. Keep up the good work, look foreward to your shows on QVC. xx

  12. Susie June 26, 2010 at 5:10 pm -  Reply

    Well all I’ve got to say is God bless Elemis and Keeley!!! I suffer from a thyroid condition and it’s only due to Elemis products and Keeley’s amazing advice that I’ve got my skin back to looking good again. Can’t thank you enough!!! If anyone has any doubts about the effectiveness of these produts….DON’T hesitate to try them out and like me you’ll wonder why you hadn’t done it sooner. Thankyou Elemis.

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