Behind the scenes with Bose: small footprint, big sound


QVC’s promo team recently filmed a top secret sound experiment, capturing the reactions of a select group of customers after playing them some music. But, of course, there was a twist. Our unsuspecting volunteers were blindfolded and asked to witness a superior sound experience in our vast East London location.

What they didn’t know was that the vast wall of sound they were listening to was actually coming from an extremely compact wireless Bose speaker!

QVC’s Will Gowing was in on the secret and was on-hand to ask our volunteers what they thought of the sound. Whilst blindfolded, some had thought they were listening to a live band! Another volunteer thought we had a room full of speakers, and another suggested they were listening to a huge concert-style speaker. All of our volunteers were extremely surprised when they removed their blindfold to be shown the small (yet perfectly formed) Bose speaker.

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Behind the scenes, one customer commented: “I couldn’t believe it was that tiny speaker I was listening to! It sounded just amazing. I wish I had known about this before I bought my current speakers at home.”

Another said “I’ll definitely be getting one of these for summer. I can have parties indoors or in the garden without paying out for a DJ.”

One of our volunteers, who was already a Bose fan, and said her next project was to buy a Bose for every room in the house. Then the whole family could enjoy the superb sound quality wherever they went.

All in all, our customers loved their secret Bose experience. Will kept them all laughing throughout the day, and our crew were given the chance to work with a thoroughly lovely group of people. Take a look at some of the reactions to our secret sound experiment:


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Get superior sound in your home, and join us on Sunday 10th January for our special Bose Today’s Special Value offer: the Bose Wave Music System IV CD & DAB radio with Soundtrue IE headphones and accessories.

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