Starting out as a radio presenter, Alison moved to television and quickly became the queen of lifestyle programming. She was a stand-in presenter for Richard and Judy on This Morning for four years, and has presented plenty of her own shows too - making her the perfect host for QVC.
Alison's distinctive voice is often heard on voice-overs, advertising brands like Sainsbury's and Argos. You can even hear her providing passenger information for Silverlink Railways and the Great Western line, and she's the voice of Alpine's satellite navigation system. She's also turned her hand to writing drama and programme ideas for TV. When she's not working, Alison loves spending time with her three children.
What's your favourite...
Colour?
Yellow
Film?
The Bridges of Madison County which is stunning but a real weepy, or for a laugh The Pink Panther Strikes Again.
Book?
Recollection of a Journey by Richard C. Hutchinson; it's a moving documentation of a Polish family in WWII. Another favourite is The Last Time They Met by Anita Shreve, which has an incredible twist at the end.
Do you have any children?
Three: Lucy, Sam and Jack
What do you enjoy doing?
I enjoy cooking, reading, going to the cinema or theater and lying in the sun - with sun protection of course.
What's the scariest thing you've ever done?
Taking my driving test; I had just turned 18 and I stalled when I was reversing, I was convinced I'd failed, but I passed!
What's been your most fun moment at QVC?
I love doing shows with Joan Rivers. She's so unpredictable, and it's great to work with such a legend who shares your sense of humour.
Tell me 3 things you'd take with you to a desert island
A fridge full of champagne, a lovely man and some sun protection
Tell us a joke
Diner: Waiter Waiter there's something wrong with my egg!
Waiter: Don't blame me sir, I only laid the table
